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Alienware, Stardock and The Skins Factory Announce PartnershipPosted on Sunday, June 13, 2004 @ 01:17:24 am E.S.T
In what must surely seem a match made in computer heaven, Alienware, the leading manufacturer of high-performance computer notebooks, desktops and professional systems has formed a partnership with Stardock, the world-wide leader in the development and distribution of software that customizes the Windows PC desktop.
Under the terms of the partnership, Alienware will pre-install Theme Manager from Stardock on all their new systems. Theme Manager allows users to change the Window's visual style, icons, wallpapers, in short the entire appearance of the Windows desktop with just one click. Alienware users will be able to choose from a special Alienware theme, a second theme that celebrates Alienware's new line of ALX computers and of course the default Windows XP theme. Additional new themes will be made available for Alienware fans as either free downloads or for a small fee, depending on the theme. Users will also be able to buy additional Stardock customization products.
The Alienware theme and the Alienware ALX theme are being designed by The Skins Factory. The Skins Factory has done interface design work for some of the largest companies in the world including Microsoft, Warner Bros. Pictures, Electronic Arts and many more.
Larry Kuperman, VP of Sales and Marketing at Stardock said "We are really looking forward to working with Alienware. Much like Stardock, Alienware is the acknowledged leader in their field and this relationship will be mutually beneficial. We expect to reach a whole new group of PC enthusiasts who might not otherwise be familiar with our software."
Frank Azor, Senior Vice President at Alienware added, "Alienware has always strived to offer our customers the best variety of customization options, including their choice of distinctive cases. Through our partnership with Stardock and The Skins Factory, we are now able to offer customization options for the PC desktop as well."
Jeff Schader, CEO of The Skins Factory Inc., said "It was a perfect convergence of three 'like-minded' companies. Alienware, with their innovative style, delivers to their consumer base, products that are rich in imagination, so we definitely felt the synergy when we came in to create their entire customized interface suite."
Theme Manager has been a part of the successful marketing efforts of many companies including Nintendo, Microsoft, NVIDIA, ATI, Zippo Manufacturing Company and most recently Goodyear Tires.
About Stardock:
Stardock Corporation is the leader in the development and sales of award-winning Windows desktop customization solutions such the Object Desktop software suite, including components such as WindowBlinds, DesktopX, IconPackager, and more. Stardock also develops best-selling computer games, including Galactic Civilizations and the Political Machine. For more information, please visit the Stardock home page at http://www.stardock.com or contact lkuperman@stardock.com .
About Alienware Corporation:
Alienware Corporation manufactures high-performance computer desktops, notebooks, and leading-edge professional systems. Alienware offers unique and award-winning products that incorporate state-of-the-art components, innovative engineering and design, and unprecedented customer service. Alienware systems are available direct within the United States and Europe. For more information, please visit http://www.alienware.com or call 1-800-ALIENWARE (254-3692).
About The Skins Factory, Inc.:
Founded in 2000 by rogue interface enthusiasts with a bold vision and a passion for all things GUI, The Skins Factory has quickly grown into the world's premiere service provider for truly innovative graphical interface solutions. Our reputation has been built by an unprecedented commitment to excellence in all aspects of the interface development process - from start to finish our clients quickly realize that they've made the best possible choice in deciding to work the The Skins Factory. For more information, please visit us at http://www.theskinsfactory.com or call 954-577-8471 Posted By: Kent Mackowiak - 728 Reads
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