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Majesco Secures 'Game Boy Advance Video' Rights to Dragon Ball GT

Posted on Sunday, May 23, 2004 @ 07:32:49 pm E.S.T

Strengthening a 2004 lineup already bolstered by premium content, Majesco, (OTC: MJSH), a leading publisher and distributor of interactive entertainment products, today announced an agreement with FUNimation Productions, Ltd. to publish Game Boy Advance(R) Video products based upon FUNimation's tremendously popular Dragon Ball GT(R) franchise.

Under terms of the agreement, Majesco secures the exclusive rights in the United States and Canada to apply its proprietary technology to the top-rated Dragon Ball GT(R) animated series.

"We are thrilled to partner with FUNimation to bring the extremely successful Dragon Ball GT(R) property to our Game Boy Advance Video lineup," said Jesse Sutton, Chief Executive Officer, Majesco. "Having achieved retail sell-in of more than two million units for our initial offerings, we're confident that such a highly recognizable property as Dragon Ball GT(R) will continue that momentum into the back half of the year, and beyond."

"The Dragon Ball GT(R) audience is a perfect match with the Game Boy Advance demographic," said Gen Fukunaga, president of FUNimation Productions, Ltd. "With more than 21 million Game Boy Advance owners throughout North America, Majesco's innovative technology will enable us to bring our top-rated animated action series to this extremely large audience."

One of the most popular properties to date, the Dragon Ball franchise has created a new standard for animated action series having achieved sales of more than $3 billion in related merchandising worldwide and over 20 million home videos. Web sites for the Dragon Ball franchise receive more than eight million hits per day, and the term "Dragonball" was a Top 10 search term on the Lycos 50 Daily Report for a total of 200 consecutive weeks. For additional information on Dragon Ball GT(R) visit http://www.dragonballgt.com.

For more information about Majesco's proprietary compression technology as well as its new releases, please visit http://www.gba-video.com.

Additional information about Majesco and its entire line up of exciting entertainment products can be found at http://www.majescogames.com.

About Majesco's Game Boy Advance Video Technology

Majesco's new video compression technology presently allows viewing of approximately 45 minutes of quality color video with the capability to view 90 minutes of color video under development. The technology fits in a standard Nintendo-manufactured, Game Boy Advance cartridge and incorporates standard 'DVD-style' player controls. The technology features color video across 100 percent of the screen.

About FUNimation

FUNimation Productions, Ltd. is a full-service brand management company with in-house production, licensing, Internet, marketing, and home video sales and distribution divisions. The company manages brands such as the international phenomenon Dragon Ball Z(R); Dragon Ball(R), the precursor to Dragon Ball Z; Dragon Ball GT(R), the long awaited sequel to Dragon Ball Z(R) currently airing on Cartoon Network; Yu Yu Hakusho(R), the hit series seen by millions on Cartoon Network; the recently announced mega-hit series Case Closed(TM), known in Japan as Detective Conan, which is coming to Cartoon Network on May 24, 2004; and many other fan favorites. For additional information on FUNimation and its properties visit http://www.funimation.com, or contact Jeff Dronen at 817-788-0627, ext. 251, or pr@funimation.com.

About Majesco

Established in 1986 and headquartered in Edison, NJ, with offices in the United Kingdom, Majesco Holdings Inc. (OTC BB: MJSH), operating through its wholly owned subsidiary, Majesco Sales Inc., is a leading international developer, publisher and distributor of interactive entertainment products for the Xbox(R) video game system from Microsoft, Sony PlayStation(R)2 computer entertainment system, and Nintendo GameCube(TM) and Game Boy(R) Advance systems, as well as the personal computer. The Company's 2004 lineup includes the critically acclaimed Advent Rising, the first in a trilogy of action/adventure games; BloodRayne 2, the sequel to its popular action/horror series, as well as the launch of its Game Boy(R) Advance Video product line, which utilizes the Company's proprietary video compression technology to enable consumers to view commercial-grade video on a standard Nintendo Game Boy Advance system. Majesco can be found online at http://www.majescogames.com.

Safe Harbor

Certain statements contained herein are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward looking statements may be identified by reference to a future period(s) or by the use of forward-looking terminology, such as "may," "will," "intend," "should," "expect," "anticipate," "estimate" or "continue" or the negatives thereof or other comparable terminology. The Company's actual results could differ materially from those anticipated in such forward-looking statements due to a variety of factors. These factors include but are not limited to, the demand for our products; competitive factors in the businesses in which we compete; continued consumer acceptance of the gaming platforms on which our products operate and our products; fulfillment of orders preliminarily made by customers; adverse changes in the securities markets and the availability of and costs associated with sources of liquidity; changes in national, regional or local business conditions or economic environments; government fiscal and monetary policies; and legislative or regulatory changes that affect our business. The Company does not undertake, and specifically disclaims any obligation, to release publicly the results of any revisions that may be made to any forward-looking statements to reflect the occurrence of anticipated or unanticipated events or circumstances after the date of such statements.

Posted By: Chris Pereira - 182 Reads


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